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Concept Development

Concept Development

BodyMedia is a revolutionary company that created the BodyMedia FIT system, a program that gives consumers highly accurate information on activity, calories and sleep patterns. BodyMedia’s Event Marketing Agency, a+l marketing engaged industry partner, JHE Production Group, in need of a solution.

They wanted an interactive “kiosk” that would showcase its history and specifically the evolution of BodyMedia FIT, an on-body monitoring system that consists of the BodyMedia FIT armband monitor, online activity manager, and free downloadable apps for mobile device users. In the end, the kiosk contained six, clear cylinder displays that featured the six variations of the product since its inception.

Working with the client, a+l marketing had multiple kiosk options sketched in numerous sizes.

Once the art rendition was approved, a+l marketing managed the construction of the kiosk and soon after, debuted the state of the art display at the 2012 Consumer Electronics Show.